Kathryn Peterson

Writer & Editor | Researcher | Digital Strategist

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Wall Street Journal CIO Journal • 1st August 2024

Workday CIO: When Introducing AI, ‘Be the Guide’ and ‘Let it Bake’

Interviewed, wrote, and edited article for WSJ about Workday's CIO Rani Johnson.
Deloitte Insights • 3rd May 2023

Salesforce & Deloitte: Five strategies for student success

Author (ghostwriter) and researcher of report
Salesforce • 25th October 2021

Salesforce: How Universities Are Exploring New Business Models

Author of blog and research report
Salesforce research • 27th February 2020

Salesforce: Connected Student Report

Wrote research report about the college student experience
Adobe microsite • 8th February 2018

Adobe: Modern Authenticity

Strategy and creation of article
Adobe research • 10th January 2018

Adobe Digital Marketing Study: Running on Experience

Strategy and writing for digital report
Audio White Papers for Marketing • 15th November 2015

Audio White Papers for Marketing

In May 2015, Adobe launched its first series of mobile-friendly audio white papers.
Stanford Social Innovation Review • 15th November 2014

All in One Place

Freelance writer for SSIR
Connect Magazine • 2nd November 2016

Where are the Women?

I wrote several cover stories, including this one about women in business that got our highest number of visits and shares on Connect Magazine's website.
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